Nova Smith, whose business, Direct-E Trading, is a client of Regency Factors has been announced as a runner up in the first Daily Mail and Natwest Everywoman Awards, Mumpreneur of the Year awards.
Direct-E Trading, inspired by the times she couldn’t be at home due to hospital visits, imports ‘ittle’ and ‘it’ tablets from China. Having borrowed money from family to be able to make the initial purchase, and being unable to keep up with the demand, Nova’s accountant introduced her to Regency. Regency provides both trade finance and factoring facilities and it is through these that they have acquired the purchasing power to sell their tablets through Amazon. They currently sell an average of 5000 a month and have recently launched a kids version of the tablets with pre-loaded kids apps and additional security functionality.